I was recommended to Aidan at Heron Financial by a friend. My wife and I wanted a mortgage but we're in our 50s and towards the back end of our working life. Aidan listened to our situation and... Mehr ansehen

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Das sagen Bewerter
Rachel Lewis and her colleagues at Heron Financial were exceptionally helpful throughout our first-time home purchase. Their deep industry knowledge and strong, consistent support made the entire proc... Mehr ansehen
Aiden has been absolutely wonderful and attentive from the first time we met with him. It can be really overwhelming buying a house and understanding how it all works, and as first-time buyers Aiden h... Mehr ansehen
We previously used Heron for our flat purchase so we were keen to use Heron again when moving to a new property. We have had a tricky buying and selling process which took just over a year,... Mehr ansehen
Unternehmensdetails
Über Heron Financial
Vom Unternehmen geschrieben
Fee-free mortgage brokers for the whole of the UK
Heron Financial is a fee-free, whole-of-market mortgage and protection broker based in the UK and certified B Corporation. Heron Financial specialises in mortgages for first-time buyers, self-employed clients, company directors, contractors, and borrowers with complex income such as commission, dividends, or variable earnings.
Our advice is fully fee-free. We manage the entire mortgage process from initial application through to completion, and continue to look after our clients beyond move-in, including future remortgages and protection reviews.
Heron Financial was founded in September 2011 by Matt Coulson. The aim was to build a digital-first mortgage broker that puts education at the heart of every client conversation. We help individuals and families make confident, well-informed decisions about their borrowing, their long-term financial wellbeing, and their environmental impact as a B Corp-certified business.
We specialise in complex cases. Our advisers regularly place mortgages for clients who have been declined by their bank or by other brokers, including self-employed applicants with one year of accounts, contractors paid on a day rate, company directors taking minimal salary plus dividends, and borrowers with variable or commission-based income. We have access to lenders across the high street, specialist, and private bank markets.
In 2026, Heron Financial was named a finalist in two categories at the British Bank Awards: Best Mortgage Broker and Best Ethical Financial Provider. Internally, we built Everglades, our own award-winning digital application system, to make the mortgage process faster and more transparent for clients. It is one of the reasons our clients tell us the process feels noticeably less stressful than going direct to a bank.
Our mission is simple: the right mortgage, without the stress.
If you'd like to find out what you could borrow based on your specific circumstances, use our mortgage calculator or get in touch for a free 15-minute consultation with an adviser.
Kontaktinformationen
207 Cardinal Point, Park Road, WD3 1RE, Rickmansworth, Vereinigtes Königreich
- 020 3195 1982
- info@heronfinancial.co.uk
- heronfinancial.co.uk
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Mortgage application for moving house
Don and Leona were so helpful. They were knowledgable, responsive, very calm and made the process really simple. They sorted out moving my old mortgage onto a new product whilst the conveyancing process was in going (as it was about to expire) and helped me get a good deal for the new mortgage. I’d definitely use them again and would recommend them to anyone looking for a mortgage broker.

Antwort von Heron Financial
Fantastic service
Having dealt with Callum and Leona throughout the process of getting my mortgage with Heron, they have been nothing but very helpful, communication was always regular, they kept things simple to deal with, I definitely make the right choice with bringing them onboard to get me to where I needed to be. I can highly recommend Heron, especially Callum and Lenoa. Thank you for all your help.

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I'd Recommend Heron Financial
The Heron Financial Team are lovely. Both Kane and Zara in particular are so helpful, and they are always happy to answer any questions we have as first-time buyers. They sort everything out so quickly for us to avoid any delays, and always provide us with really helpful information. Both are lovely to speak to; they have a wealth of knowledge about the UK housing market and are incredibly efficient.
I'm so glad Heron Financial have supported us through the usually-stressful journey of a property purchase! We would absolutely recommend using Heron Financial's services.

Antwort von Heron Financial
Highly recommend Heron Financial!
We were recommended Heron Financial by a friend and they have been brilliant throughout the whole process. Our mortgage adviser Callum was friendly, patient and very informative. Callum was also very quick with his response time and always kept us in the loop by updating us on what was happening on his end. Very happy with our experience with Heron Financial and would definitely recommend their services!

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Would like to take this opportunity to…
Would like to take this opportunity to say thank Callum in this matter been an absolute pleasure to deal with and help get over live for me brilliant service and highly recommended going forward to provide info to friends and family for future financials regards j. Phipps

Antwort von Heron Financial
Very efficient and helpful guidance…
Very efficient and helpful guidance always at hand if i have a question

Antwort von Heron Financial
Great service and very prompt response…
Great service and very prompt response to any questions or queries. Callum and his assistant were great and I would recommend. Was particularly happy with the deal I was able to get right at the right time !

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Couldn't recommend enough
Heron Financial helped us secure our first mortgage, and I wouldn’t hesitate to recommend them. Callum supported us at every stage of the process—clearly explaining our options, offering practical advice, and always being available to answer our questions. As first-time buyers, we felt quite out of our depth at times, but his responsiveness and ability to explain things in a straightforward way made the whole process feel seamless and easy.
Ailsa also supported us with our insurance and was equally helpful. She took the time to explain everything in detail, worked within our budget without ever pushing us towards something beyond our means, and really understood our situation. She kept us fully informed and on track throughout, which we really appreciated.
Overall, I couldn’t recommend Heron Financial enough.

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Heron - Great Brokers
Great brokers who will listen, take into account personal circumstances and find the right offer for you. Specialists in what they do, I can recommend them for anyone trying to buy their first property 👌💯

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Great experience with heron financial
Great experience with heron financial , particularly Ailsa Holmes who helped us and managed to answer all questions!

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Efficient, friendly and free!
Have used Heron now for a number of years since purchasing my first home. The team are always super friendly, helpful, and make navigating the complex world of financial services so much easier (and fee free!!)

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Great Service!
Working with Don and Leona was an outstanding experience from start to finish. They were knowledgeable, patient, and genuinely committed to helping us navigate the mortgage process. Every question we had was answered clearly, and they always made sure I understood our options before moving forward especially for first time buyers!
If you’re looking for a mortgage team that truly cares and delivers exceptional service, Don and Leona are the ones to go to. Highly recommended.

Antwort von Heron Financial
Don and Chloe have been amazing in the…
Don and Chloe have been amazing in the way they managed my case. Highly recommend.

Antwort von Heron Financial
I have used Heron 3 times now for…
I have used Heron 3 times now for mortgages and I am happy with them as a company on the whole. I held off giving 5 stars as I missed out on a good fixed price rate by 1 day by not being informed on the need for company accounts.
Highly recommend
We have used heron for a good few years now and there service all round has been great.
They very efficient and professional and always get us the best deal for us
We have dealt with mainly Dalia and Chloe who have been fantastic
We were recommend through a friend to Heron and would certainly highly recommend too

Antwort von Heron Financial
I had a great experience with Aidan&Chloe
I had a great experience with Aidan&Chloe. They were professional, knowledgeable, and always quick to respond. They explained everything clearly and made the whole process feel straightforward and stress-free.
I really felt they had my best interests at heart and worked hard to find the right deal for me. I’d highly recommend them to anyone looking for a reliable and supportive mortgage advisor.

Antwort von Heron Financial
Great friendly service.
Aiden and Chloe take all the stress out of finding and securing a new mortgage. Clear information on choosing a best-fit product, followed with easy instructions to help you gather and load up the correct documents. They are friendly and easy to contact and guide you through the whole process. I have recommended them to friends and family who all report the same high level of service.

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Great experience despite a complex case
Gary Holmes at Heron Financial was excellent. My situation was complicated because I had moved abroad, and although we didn’t find a mortgage solution that worked, Gary was extremely helpful, informative, and honest throughout. What impressed me most was that he still took the time to give clear, practical guidance even when it was obvious there would be no commission in it for Heron. That level of professionalism and integrity is rare, and I’d happily recommend them.

Antwort von Heron Financial
Highly professional & friendly team
I don't usually leave a review, but felt Aidan, Zara & Vinal deserved a special mention from my recent dealings with them at Heron Financial.
The entire team have been very professional throughout, taking the time to know our financial goals and finding the right products for both myself & my partner. Aidan was very thorough in explaining all the different products and fees, often accommodating for multiple meetings during evening hours to find us the best mortgage deal. Vinal was equally excellent in giving us both straightforward advice on income & life insurance so we didn't pay more than we needed.
I wouldn't hesitate to recommend Heron Financial to my friends and family and will definitely use them again in future! They also don't charge customers fees for their services, which was an amazing added bonus that not all mortgage brokers offer.

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Great company
Great company. Love the I can interact with them over WhatsApp instead of having a call every time

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